Just as fashion and beauty trends change every year, the world of perfumes is constantly evolving. In 2025, fragrances will be even more personal, sophisticated and sustainable. New trends are based on uniqueness, natural ingredients and modern reinterpretations of old classics. Let's see what scents and concepts will dominate this year!
1. The rise of skin-friendly fragrances
In 2025, so-called “skin scents” will become increasingly popular. These scents feel like a refined version of your own natural scent – fresh, clean, yet unique.
✨ Typical ingredients: musk, ambroxan, powdery notes, salt crystals.
🔹 Recommended perfumes: Nichery Red Carpet, Nichery Vanilla Dream, Escentric Molecules Molecule 01, Glossier You
2. Natural and sustainable fragrances
Environmentally conscious thinking is increasingly appearing in the perfume industry. In 2025, sustainable, natural-based fragrances will come to the fore. Vegan, cruelty-free perfumes and products with recycled packaging are growing in popularity.
🌿 Typical ingredients: organic vanilla, natural lavender, green tea, bamboo, recycled wood materials.
🔹 Recommended perfumes: Nichery - Welcome to St. Tropez, Nichery-Mykonos, Hermès – Un Jardin sur la Lagune
3. Intense gourmand scents – sweet seduction
While clean scents are popular, sweet and bold gourmand notes are also making their way into the mix. Chocolate, caramel and praline create a warm, seductive and confident vibe, especially in the colder months.
🍯 Typical ingredients: tonka bean, honey, chocolate, caramel, almond.
🔹 Recommended perfumes: Nichery - Supernova, Nichery - Euphoria, Nichery - Midnight Desire, Maison Margiela - By the Fireplace, Mugler -Angel Elixir.
4. Watery and aquatic scents – rethinking cleanliness
The beachy, rain-scented, aqua notes are fresh and clean, perfect for those who like light, airy scents. These scents also work well in the office because they are not intrusive.
💦 Typical ingredients: sea salt, ozone, raindrops, green tea, water lotus.
🔹 Recommended perfumes: Nichery - Bermuda, Giorgio Armani - Acqua di Gioia
5. Unisex and genderfluid fragrances
Gender classification is increasingly being pushed into the background in the world of perfumes. Modern fragrances often carry unisex notes so that everyone can find the variation that best suits their personality.
⚧ Typical ingredients: woody notes, citrus, leather, spices.
🔹 Recommended perfumes: Nichery - Magic, Nichery - Ibiza, Tom Ford - Oud Wood.
6. Vintage inspiration – classic scents reimagined
Nostalgia is always trendy, and this year is no different. Modern versions of old iconic scents are coming back into fashion, with updated ingredients and a sleek look.
🕰 Typical ingredients: aldehydes, rose, violet, incense, classic woody notes.
🔹 Recommended perfumes: Nichery - Hedonistic, Chanel - No. 5 L'Eau
7. Conquering warm, woody scents
Woody scents have always been present in the perfume world, but they will be even more popular in 2025. Cedar, sandalwood, and oud give fragrances a warm, earthy character that more and more people are looking for.
🌳 Typical ingredients: sandalwood, cedar, oud, vetiver.
🔹 Recommended perfumes: Nichery - Cairo, Nichery - Oudness, Maison Francis Kurkdjian - Grand Soir.
